Case Study

Petsmart

Client

Petsmart is the largest specialty pet retailer of services and solutions for the lifetime needs of pets.The company operates over 1,200 stores along with over 200 specialty service locations.

Campaign Objectives

  • Associate the Petsmart name with leading brand names through search engine marketing campaigns.
  • Send relevant and inquiring traffic to the appropriate Petsmart services like grooming and adoption.
  • Create appealing search ads for the many services that Petsmart provides.
  • Increase visibility for on-the-go users with mobile ready ads and landing pages.

Key Highlights

  • All traffic was diverted through to appropriate channels by creating different landing pages.
  • Managed a large PPC budget that covered key product terms as well as brand names.
  • Organized an ever increasing traffic flow by distributing on an array of tested pages.
  • Maintained daily, weekly and monthly stats to observe trends and site errors.

Results

Unique Visitors 60% increase
Total Visits 70% increase
Cost per Unique Visitor 35% decrease
PPC Costs 60% decrease
Keyword-specific traffic 35% increase
New traffic sources 75% increase

Sign up today

Register for an account and get your campaign up and running in minutes.

Get Started

Contact Us

We can set everything up in minutes

Give us a call and we'll find the right solution for you!

Connect with Us Contact Us Media Kit

Advertisers

Reach More Customers

AdMedia is here to help you create compelling and targeted campaigns that are proven to grab the attention of users and turn them into paying customers.

Read more

Publishers

Earn Extra Revenue

Add value to your website and earn money at the same time by displaying ads that your visitors actually want to see.

Read more