Today, many brands are embracing native ads in their regular ad strategy even though it initially…
June 2017
Latest Digital Marketing Stats Gives a New Reality Check
Mobile stats continue to impress with online marketing data points that show engagement intensity and patterns…
Marketers Use Identity Mapping to Reach Customers with Offers They can’t Refuse Off-hand
For brands and agencies that want to deliver and operate a truly customer-focused business model, the…
A Publisher That Doesn’t Have a Website and Uses Only Social Platforms
Obsessee is a lifestyle publisher focusing on fashion, beauty, culture and social justice but it doesn’t…
Soon Advertising on Google Chrome Will Have to Meet Better Ad Standards
Google’s Chrome will begin blocking all ads that don’t comply with what it calls ‘Better Ad…
Pizza packaging of the future by a GenX Genius
Pizza boxes are not exactly the first thing that springs to mind when you think of…
Artificial Intelligence Driven Predictive Marketing Can Cut Through the Ad Clutter
A factor that’s critical to marketers today is the sheer volume of advertisements that struggle for…