Case Study

BareNecessities

Client

BareNecessities is a supplier in all things for women and men such as sleepwear, underwear, lingerie and much more. They wanted banner and text ads to increase their brand recognition and earn more customers.

Campaign Objectives

  • Increase brand recognition through various banners and intextual ads.
  • Place emphasis on the brand's most sought-after items.
  • Reach out to a relevant and interested audience to increase conversion rates.

Key Highlights

  • Saw an increase in views, conversion rates and clicks.
  • Successfully targeted relevant websites to display ads and intext ads.
  • Increase in sales within the first week.

Results

Cost-per-click $2.70
Impressions 9,240,000
Clicks 36,600
Lift in awareness 46%
Conversion rate 2.5%
Savings from other ad networks 38%

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