With over 25,000,000 royalty free stock photos in their grasp, Fotolia wanted to emphasize those options to new users by giving them an opportunity to come back should they leave the website. They went with a remarketing campaign in order to lure customers back to their website and increase conversions.
Impressions | 11,000,000 |
Clicks | 33,450 |
Lift in awareness | 57% |
Conversion rate | 4.2% |
Savings from other ad networks | 52% |
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