Client

Beneful is a trusted and reliable pet food brand that wanted AdMedia to run its ad campaign to target interested users across multiple platforms through a variety of advertising techniques.

Campaign Objectives

• Attract users who search for pet food related keywords
• Direct interested users to the company website through display and search ads
• Target customers who did not complete the call-to-action through Remarketing tools and drive them back to the Beneful website

Key Highlights

• Targeted relevant websites to deploy ads
• Increased traffic from directed customers
• Increased conversion rate through Remarketing